Strategic Advisory
A focused engagement where we partner directly with the CEO and executive team to define your marketing needs from the ground up.
Strategic Marketing Advisory (Project-Based Engagement)
Best suited for: CEOs, Founders, or Boards launching a new brand, business unit, or rethinking marketing structure
Overview:
Polar Cloud works hand-in-hand with the executive team over a focused 4–8 week period to diagnose, design, and define the full marketing landscape required for success. This includes department design, budget forecasting, vendor ecosystem, and a high-level marketing roadmap. The engagement is followed by 6 months of light-touch advisory (1-hour weekly check-ins) to assure implementation remains aligned and agile.
Deliverables:
Marketing department structure and roles
High-level 12-month marketing roadmap
Budget allocation and phasing
Third-party vendor scope (PR, creative, digital, etc.)
RFP and vendor selection recommendations (optional add-on)
Hiring plan and job roles (optional add-on)
Weekly follow-up calls (1 hr/week for 6 months)
Value Added:
Executive-level insight without long-term internal commitment
Immediate clarity on people, budget, and vendor needs
Actionable plan aligned to business growth objectives
Smooth transition into execution phase with continued oversight